Category: Voter Turnout

Rock the Vote – Online!

Rock the Vote – Online!

A school board is critical to the growth and development of a school system. They are the body that determines educational policies that put in place to improve the students’ classroom environment. Most of these changes are voted upon by the board, but sometimes changes are to be voted on by the public. The only… Read more »

Licensed to Vote

Licensed to Vote

The process of registering to vote is something many people like to avoid, much like going to the DMV. Well now, the state of Oregon has passed a law connecting both of those together for this first time in any US state. Gov. Kate Brown has signed that legislation which will cause anyone with an… Read more »

Getting Voters To Commit With A “Pledge To Vote” Plan

Getting Voters To Commit With A “Pledge To Vote” Plan

Electoral candidates have used a “pledge to vote” tactic in order to get voters to commit to voting. In years past, pledges have been made when candidates walked door to door with clipboard and pamphlet in hand. They also assigned members to contact voters via telephone. The purpose of the above was to get voters… Read more »

Voter Targeting Increases Election Turnout

Voter Targeting Increases Election Turnout

The definition of Voter Targeting or “Microtargeting” is the use by which election campaigns and political parties’ use direct marketing and “data mining” techniques, which involves predictive market segmentation. Segmentation is the science of splitting up your target audience into groups based on various behaviors, demographics, interests and/or other characteristics. These concepts are widely used… Read more »

One of the Lowest Voter Turnouts in History

Voter turnout has been on the decline over the last few years. Various reasons and factors are affecting election turnout and why voters aren’t showing up to the polls; candidate appeal, voter ID restrictions and laws, political party struggles… The list goes on. But in a data report by compiled by Michael McDonald of the… Read more »