When you first register to vote, you will be asked to choose which political party you want to be affiliated with. Of course, we know most about the two major parties—Democrat and Republican—but there are also several other third parties to consider, as well. Plus, you can even be unaffiliated with a political party. But… Read more »
Election Day is almost here. As such, you’re likely gearing up to vote for your preferred candidates. However, voting isn’t always as simple as just walking into a voting booth. Here, we discuss what you should and shouldn’t do on Election Day: DO…double-check your polling place While there are multiple polling places in your area,… Read more »
Many states across the country have voter ID laws. However, with so many different rules and regulations in place, it can be difficult for voters to know what they to do to vote. Here, we discuss the basics of voter ID laws so you can take the proper steps to get into the voting booth… Read more »
Voters are the most crucial part of the voting process. Voters are supporters and supporters are the people who can be counted on. However, far too many candidates schmooze voters only until election day; after that, voters will never hear another word. While the election may be over, it’s still important to show voters you… Read more »
Voter targeting or “microtargeting” is the use by which election campaigns and political parties’ use direct marketing and “data mining” techniques, which involves predictive market segmentation. Segmentation is the science of splitting up your target audience into groups based on various behaviors, demographics, interests and/or other characteristics. These concepts are widely used when trying to… Read more »
When you voted for who you wanted to become president of the United States, your local representative and any other offices up for election in your area, you didn’t rank all of the candidates based on what order you would vote for them. However, there is some evidence that suggests that ranked voting could be… Read more »
In many political parties, labor unions, associations, and more, campaign managers depend on get-out-the-vote efforts to win an election. Additionally, a successful campaign includes a behavioral scientist to help them craft an operation that will get voters to the polls. Below are some GOTV tactics, ideas, and notions that can help you drive voters to… Read more »
Elections can be messy, but the voting process ensures that the leaders of an organization represent the voice of the majority—whether it be members of a school board, a labor union president or a co-op treasurer. Typically, the higher the voter turnout and the more secure the platform, the better. For these reasons and more,… Read more »
In the 2020 election, roughly 66.7 percent of the U.S. voting population voted, more than any in U.S. history. Nevertheless, voter turnout has been a consistent problem in U.S. elections. This is especially the case in local and midterm elections, which face dismally poor voter turnout as compared to presidential election years. So, why don’t… Read more »
An absentee ballot is used when a voter is unable to physically visit a polling station. In normal times, a voter may use an absentee ballot because they’re traveling on Election Day, or they are temporarily living somewhere other than their state of residency. However, with the coronavirus, many states are turning to absentee ballots… Read more »
